What is Varalakshmi Vratham?
Varalakshmi Vratham is observed by married women on the Friday before Shravana Purnima, invoking Goddess Lakshmi as the giver of boons (vara) for the wellbeing, prosperity and long life of the family.
The goddess is invoked into a kalasham decorated with her face, a saree and jewellery. The women tie a sacred yellow thread (thoram / nombu charadu) on their wrist, listen to the story of Charumathi, and offer tamboolam to other married women (suvasinis).
Varalakshmi Vratham in Kakinada
In the Telugu states it is the most important vratham of Shravana masam; the nine-knot thoram is tied and the Charumathi katha is read in Telugu.
Pandits follow the Telugu Smarta and Vaishnava traditions: mantras are chanted in Sanskrit, and the sankalpam and explanations are given in Telugu. Muhurthams follow the Telugu panchangam (Chandramana calendar).
Well-known temples in and around Kakinada
- Annavaram Sri Veera Venkata Satyanarayana Swamy Temple
- Draksharamam Bhimeswara Swamy Temple
- Puruhutika Devi Temple, Pithapuram
Areas we cover in and around Kakinada
- Samalkot
- Pithapuram
- Peddapuram
- Tuni
- Jaggampeta
How Varalakshmi Vratham is performed
A typical Varalakshmi Vratham with a Rutviju pandit follows these steps; your pandit adapts them to your family’s tradition.
- 1Decorating the kalasham as the goddess
- 2Ganapati pooja and sankalpam
- 3Varalakshmi avahanam and shodashopachara pooja
- 4Pooja and tying of the thoram
- 5Vratha katha of Charumathi
- 6Naivedyam of sweets (often nine kinds)
- 7Tamboolam to suvasinis and harathi
Varalakshmi Vratham samagri list
- Kalasham, coconut and a goddess face / mask
- Saree or blouse piece and jewellery for the goddess
- Yellow thread for the thoram
- Turmeric, kumkum and akshata
- Flowers and garlands
- Sweets, fruits, betel leaves and nuts
- Tamboolam for suvasinis
Your pandit confirms the exact list after booking. You can also add a Rutviju samagri kit to your order so everything arrives before the pooja.
Benefits and best time for Varalakshmi Vratham
Benefits
- Wellbeing and long life of the husband and family
- Prosperity and blessings of all eight forms of Lakshmi
- Harmony in the household
When to perform
- The Friday before Shravana Purnima
- If missed, on another Friday in Shravana
Why book Varalakshmi Vratham in Kakinada with Rutviju
Verified pandits
Every pandit’s profile is reviewed and approved by Rutviju before they can take bookings. See their languages and experience before you choose.
Price shown upfront
Dakshina, fees and taxes are itemised before you pay, so there is no haggling on the day.
Live pandit tracking
Follow your pandit on a live map from the moment they start their journey, just like a delivery app.
OTP-verified pooja
You confirm the pandit’s arrival and the pooja’s completion with one-time codes.
Your language, your tradition
Choose a pandit who speaks Telugu and follows your family’s customs.
Samagri made easy
Get the full samagri list after booking, or add a samagri kit to your order.
How to book Varalakshmi Vratham in Kakinada
- 1
Choose Varalakshmi Vratham and a verified pandit — compare their languages, experience and price.
- 2
Pick a date and time slot, enter your address in Kakinada and add any muhurtham preference.
- 3
Pay securely online (UPI, cards, net banking), or choose pay-after-pooja where it is offered.
- 4
On the day, track your pandit live, confirm their arrival with an OTP, and share the completion code once the pooja is done.
Frequently asked questions
How much does Varalakshmi Vratham cost in Kakinada?
With Rutviju, Varalakshmi Vratham in Kakinada starts from ₹5,000 as pandit dakshina for 1 pandit. The final amount depends on the pandit you choose, whether you add samagri, and express booking; the full bill is shown before you pay.
Can I book a Telugu-speaking pandit for Varalakshmi Vratham in Kakinada?
Yes. Pandits follow the Telugu Smarta and Vaishnava traditions: mantras are chanted in Sanskrit, and the sankalpam and explanations are given in Telugu. Each pandit’s languages are shown on their profile, so you can pick one who matches your family’s tradition.
Which areas of Kakinada do you cover?
Pandits come to homes and offices across Kakinada and nearby areas, including Samalkot, Pithapuram, Peddapuram, Tuni and Jaggampeta. Availability for your date and area is confirmed when you choose a slot.
How long does Varalakshmi Vratham take?
About 2 to 3 hours, performed by 1 pandit. Plan a little extra time for setting up the mandapam and for prasadam.
What samagri is needed for Varalakshmi Vratham?
The main items are kalasham, coconut and a goddess face / mask, saree or blouse piece and jewellery for the goddess, yellow thread for the thoram, turmeric, kumkum and akshata and flowers and garlands. Your pandit shares the full list after booking, and you can add a samagri kit to your order.
When is Varalakshmi Vratham?
On the Friday just before Shravana Purnima (Raksha Bandhan full moon). Your pandit confirms the date from the panchangam each year.
How do I book Varalakshmi Vratham in Kakinada?
Open the Varalakshmi Vratham booking page, choose a verified pandit, pick a date and time, add your Kakinada address and pay online. You can track the pandit live on the day.